What LinkedIn does with Content Credentials

What LinkedIn says it does

From its Help page, read 12 October 2026: members "can view the Content Credentials on all image and video content that has C2PA information attached". If you post media with credentials, "The icon will be visible to all viewers of your content." The credential panel shows whether AI was used, the app or device used, the creator, the issuer and the issue date; "Issued by" can be an individual, an organisation or a trust authority. For sponsored content, the icon appears on single image or video ads when the media is uploaded, including through Campaign Manager. In select countries, a user whose upload lacks valid authenticity information can self-attest that it was made with AI, after which LinkedIn generates and stores authenticity information; "The original media itself is never modified." LinkedIn also says that "it's not yet possible to identify and label all AI-generated and modified content", and that the feature is rolling out gradually.

The page does not say which trust list LinkedIn checks, whether it preserves credentials in files that viewers download, or what it displays when the signer is not on the C2PA Trust List.

What this means for your output

LinkedIn is where the signer's name is most visible: the panel shows "Issued by", so a manifest signed by a supplier shows the supplier and one signed under your own listing shows you. It is the clearest case for own-name signing among the five platforms, and the one where a company's audience is most likely to click the icon. Whether the icon appears for an untrusted signer, and what the panel says then, is in our test set; this page will record it.

Changes

• 2026-10-12 — First published, from LinkedIn's Help page.

Read from LinkedIn's own page on the date shown. Platform policies change; tell us if this is out of date. SignUnder is not a law firm and this is not legal advice.